SOCIAL CASE STUDY

A brand approached us to strengthen its social media presence and engage its existing audience more effectively. By implementing a targeted content strategy and consistent platform management, we increased reach, engagement, and customer interaction across key social channels.

Achieved a Click Through Rate of 0.09% generating a number of new sales
In the first month of activity the Cost Per Action was reduced by 20%
Return on Investment of 272%
Social shares by network

Challenge

The client struggled with low engagement, limited reach, and inconsistent lead generation across social media platforms. Existing followers were not converting into enquiries, and paid campaigns lacked clear audience targeting and performance optimization.

Solution

We implemented a data-driven social media strategy focused on audience segmentation, content consistency, and performance-based advertising.
Our approach included:

-Platform-specific content creation

-Retargeting website visitors and engaged users

-Optimizing ad creatives and messaging

-Applying frequency caps to avoid ad fatigue

-Continuous A/B testing to improve engagement and conversions

Results

The campaign significantly increased brand visibility, engagement, and lead generation. Paid and organic efforts worked together to convert social interactions into measurable business outcomes.

0.09% CTR

20% less CPA

272% ROI

From The Client

“These guys have built such a strong relationship with our organization that we consider them an extension of our IT department. We always know that excellent service is just a phone call or e-mail away and that we will receive the same level of attention they always provide that makes us feel like we're their top priority.”